Mojo Pitching Coach Adds 12 AI Personas for Agent Practice

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Mojo Pitching Coach Gives Real Estate Agents Solo Cold Calling Practice With 12 AI Personas

Caguas, United States - November 6, 2026 / Mojo Dialing Solutions, LLC /

Mojo Dialing Solutions LLC, maker of the Mojo Dialer prospecting platform for real estate professionals, has released Pitching Coach, an AI role play tool designed to help real estate agents practice prospecting conversations independently and receive a scored evaluation after each session. Mojo Pitching Coach is currently available in Beta for Mojo Real Estate accounts.

How it works

Traditional role play for real estate agents requires a second participant - a partner, a coach, or a scheduled training session. Pitching Coach eliminates that dependency. Inside the Mojo web app, an agent selects an AI homeowner persona, sets a difficulty level, and speaks through the computer's microphone. The persona responds in real time and raises objections as the conversation unfolds. No calls are dialed and no contact records are used during practice.

Pitching Coach includes:

  • 12 AI homeowner personas across three lead types: five Circle, five Expired, and two For Sale By Owner (FSBO), each with a distinct situation and personality, such as Skeptical, Frustrated, or Price Dreamer
  • Three difficulty levels, ranging from Easy (one mild objection) to Hard (a guarded homeowner who pushes back multiple times), along with three response paces
  • The option to display one of the calling scripts saved in the agent's Mojo account on screen during practice
  • Live counters tracking the agent's share of the conversation, their longest speaking turn, and the number of questions asked
  • A scorecard after each call: a total score out of 100, with individual scores and notes for the Opening, Discovery, Objections, and Close, plus a Best Moment highlight and a Next Time tip drawn from the agent's own words
  • A full transcript of every practice session and a Sessions history for each persona, allowing agents to track and compare recent scores

"Most agents learn the phone on live calls, so the first few conversations of every session end up being the warm-up," said David England, Vice President of Mojo Dialing Solutions. "Pitching Coach moves that warm-up ahead of the real conversations. In a few minutes, agents can practice the objection they hear most or rehearse asking for the appointment, and the scorecard shows them what to work on next."

Built for practice on your own schedule

Mojo Pitching Coach is structured for self-directed real estate cold calling practice. Agents select the persona, difficulty, and script, determine their approach, and can repeat the same scenario using the Practice Again option to focus on one skill at a time. Each practice session runs up to 10 minutes, and the Sessions history displays only that agent's own practice calls.

"We're releasing Pitching Coach as a Beta because we want agents to help shape it," England said. "The Give Feedback button on the page sends their comments straight to our team, and that feedback will guide what we build next."

Availability

Agents can access Pitching Coach through the Training section of the Mojo Home page or from the Practice With Pitching Coach card on the AI Tools page. The tool runs in the Mojo web app on a computer equipped with a microphone and is available during the Beta period to all users on a Mojo Real Estate account.

Find release notes and Mojo's guide to real estate cold calling practice at mojosells.com/blog/real-estate-cold-calling-practice.

About Mojo Dialing Solutions

Mojo Dialing Solutions LLC is the maker of Mojo Dialer, a prospecting platform for real estate professionals that combines multi-line power dialing, lead management, and real estate lead data in one system. Designed, built, and supported in the USA, Mojo is used by real estate agents and teams to run their own prospecting from a single account. Founded in 2007, Mojo has offices in Littleton, New Hampshire, and Caguas, Puerto Rico, and builds and operates its own dialing platform, data services, and software. Learn more at mojosells.com.

Media contact

Maricarmen Sandoval, Operations maricarmen@mojosells.com, 877-859-6656

Contact Information:

Mojo Dialing Solutions, LLC

30 Padial Street
Caguas, PR 00725
United States

David England
+1-877-859-6656
https://mojosells.com